Sunday, 25 November 2012

Self reflection by Ng Sang Sang

o be honest, at the beginning, the APK lesson that I imagined was a very dull and boring lesson, maybe it was due to the reason that me myself was not so interested with those business matters. In my life, I had never involved with any things that related to entrepreneurship. Due to this reason, becoming an entrepreneur was like such a far target for me to achieve, maybe impossible in my thought. Whereas surprisingly, after I had attended the first APK class, I found that the APK lesson was very interesting. That was the first time for me to know that started to begin a new business we needed to consider a lots of things.
 Firstly, we needed to come out with a business idea. Next, we should recognized the problem statement that formed with a special equation which was what+who+why= problem statement. Following, we still needed to identify our customers targeted. We had to consider which channels should we chose to promote our product. We had to come out with new attractive points to think how to get attentions of our customers. Most important thing was we needed to consider all costs that related to our business plan, because we had to start a new business with limited resources so we had to save budget wisely.
 Finally, I wish that I still can gain a chance to learn more about entrepreneurship, I think it will help me to solve many problems if I wish to start my own business in the future.

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