VALUE PROPOSITION is solve the customer problems and satisfies the customer
demand. So, the value proposition in our business were 24 working hours, door
step service, washing motorcycle service and paying road tax service and rental motorcycle.
- 24 working hour and door step service- We cannot expect when the motorcycle will break down and to give the convenience to the customers, if the customer's motorcycle break down suddenly we can provide this service by go to the place and we will serve the customers all the time.
- washing motorcycle- There are not service washing motorcycle in the campus, so this service will give the convenience to the customers and the price is more acceptable for the students and they not need to worry the hygiene problem.
- paying road tax service- help the customers especially the students having the problem in paying the road tax because of not have a suitable time to pay due to having classes very office hour.
- rental motorcycle- give the convenience to the students who not have their own transport. Motorcycle also avoid from traffic jam.
| 24 operating hours |
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| Washing service |
CHANNEL is how a company communicates with and reaches its customer
segments to deliver value proposition. At this level, we using the social networking website to promote our service. the social networking website we use are Facebook and Twitter. Other than that, we also using the poster and banner to promote around
the campus. We put the poster at the place which are most of the
students will go, there are bus stop, notice board of faculty and college while the banner we hang it at the place more conspicuous to attention of people. In
addition, we will send the e-mail to their Siswamail because students and staff have the Siswamail, so this also the ways to promote our service. Lastly is
advertising in newspaper of University Malaya. Through the newspaper there will
be more people know our service.




CUSTOMER
RELATIONSHIPS is what types of relationships that
company establishes with specific customer segment. In this part, we use
the point system. Every customer will get points when they using our services.
When they collect enough points, they can change the points with the
mystery gift, for example, discount when buy the motorcycle accessories. By
this way, we can attract more customers and maintain the old customers. Another way is using the feedback from the customers to alter the service to become more better, thus we need to more communicate with the customers.





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